Pneumax
AR Mobile Showroom

Description:

Mobile showroom for industrial automation

For Rectus, we developed a comprehensive presentation system installed in a mobile showroom vehicle showcasing Pneumax components. The solution included a fully interactive 3D product catalogue and an augmented reality (AR) experience that recognized physical devices and displayed additional technical content.

Interactive catalogue with full documentation

Visitors could explore the complete Pneumax product range using touchscreen displays. Each item featured high-quality 3D models, photos, datasheets and technical specifications, making it easy to understand both individual parts and system-level assemblies in detail.

AR application with real-time device recognition

The highlight of the project was a tablet-based AR app that recognized the physical device on display and superimposed additional content directly onto it. Users could view animated cutaways, operating principles, alternative configurations (such as valve island layouts), and available accessories. The app made it possible to not just view a product, but understand its inner workings and integration options in 3D.

Live display mirroring for group demonstrations

Each of the six demo stations included a tablet, device, and overhead monitor. When a tablet recognized a product, the system automatically mirrored the AR content onto the large screen above, allowing the rest of the group to follow the presentation without crowding around the tablet. When idle, the screen switched back to interactive catalogue mode, maintaining a consistent user experience.

Designed for mobility and scalability

The complete system was installed in a custom demo vehicle designed for travel across Poland. This allows Rectus to conduct onsite presentations at events, client meetings and industry expos. The mobile showroom blends high-end visual quality with practical, sales-focused functionality.

Project summary

• 6 demo stations: monitor, device, and AR-equipped tablet
• Real-time AR recognition of physical Pneumax components
• 3D models, internal views, interactive configuration tools
• Tablet display mirrored to monitor for group viewing
• Automatic fallback to product catalogue mode when idle
• Full technical documentation and product data integration